Pou Tin Gou Dei
Brand Identity
Editorial
UX&UI Design
This project aims to introduce Hong Kong manhole cover history and beauty Hong Kong manhole covers to promote Hong Kong's special culture which almost has been forgotten.
‘POU TIN GOI DEI’ is a Chinese idiom that means hiding the sky and covering the earth. ‘GOI’ also stands for a manhole cover. The brand identity name means that the manhole covers are numerous to hide the sky and cover the earth.
Discovered a new manhole cover and scan it through the APP. Some stickers can be chosen and animation will come out. The making process and manufacture of the culture can be discovered. We can take photos and interact with friends and share on social media.
